Web Design Archives - Chromaplex

What is digital strategy?

Marketers and designers (and especially tech savvy ones) have more options than ever, as more and more services are competing with each other. Having so many options can make decision-making tricky, and integrating multiple services into a seamless experience can be a daunting task. Having a good digital strategist that proactively studies the current technical landscape, industry trends, and user expectations can be an invaluable tool.

Read Full Post →

Tips for Web Designers Working With Developers

The creative work of designers and the technical work of developers may seem worlds apart. However, there are some important design subtleties that can make or break a developer’s ability to deliver your creative vision on-budget and with minimal revisions needed. This article will explain a few simple things you can do to optimize your designs for web development – ensuring a more polished product, a happier client, happier coders, and a happier you!

Read Full Post →